"ECOTONOHA IS A PROJECT - TO NURTURE A VIRTUAL TREE COLLABORATIVELY, AND AT THE SAME TIME CONTRIBUTE TO THE ACTUAL ENVIRONMENT TO COPE WITH GLOBAL WARMING. AS YOU MAKE ECOTONOHA'S LEAVES, THE VIRTUAL TREE WILL GROW, AND AS ECOTONOHA GROWS, REAL TREES WILL BE PLANTED BY NEC."
Ecotonoha is a made-up word which consists of "eco" from ecology and the ancient Japanese term "kotonoha" which means word. This website is a project started in 2004 by NEC to plant trees on Australia's Kangaroo Island.
When you visit the site and leave a message on a leaf of the virtual tree, you help plant a tree. 100 messages = 1 tree NEC plants. Beautiful.
Visit Ecotonoha now >>
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